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While race relations in the U.S. have continued to improve since the Civil Rights movement of the 1960's, we are still a long way from being a "color-blind" society. was launched in 2002 to educate, assist, and empower African, Hispanic, and Asian Americans to achieve advancement in politics, business, at work, and society in general.

EthnicMajority was founded by Clifford Tong, CEO of Diverse Strategies, a business and management consulting firm in Oakland, California.  He has a long history of serving the African, Hispanic, and Asian American community, having served as a member or director of a number of community-based nonprofit organizations, including the Asian Business Association, Greenlining Coalition, Northern California Supplier Development Council, Small Business California, California Small Business Association, and Oakland Chinatown Chamber of Commerce.  He has also served on a number of boards and commissions representing the minority-owned business community, including the State of California Small Business Council, Caltrans Business Council, State of California Department of General Services Advisory Panel, and 1995 White House Conference on Small Business.  Mr. Tong is also the co-founder of Internet startups and

It is through Mr. Tong's personal and professional experiences in understanding the challenges facing people of color at home and at work that served as the genesis for EthnicMajority.


Diverse Strategies is a business and management consulting firm in Oakland, California.

Institute for Democratic Renewal/Project Change is a network of organizations working to eliminate racism. is dedicated to providing career and self-development information to all minorities, specifically African Americans, Asian Americans, Hispanic Americans, Native Americans and women.


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